jueves, 8 de noviembre de 2012

What's Going to Fly on Kickstarter These Days, and Why?

dan-goldstein-re-ply-03.jpg


Dan Goldstein's cardboard molding method


randy-ganacias-millimount-01.jpg


Randy Ganacias with his 3D-printing set-up in the background


The Kickstarter rendering ban may have washed out a generation of would-be products, and quite a few failures, but talented designers continue to get projects funded by working with what they've got.


Industrial-design-related Kickstarter pitches from one year ago will look very different from the ones we'll see a year in the future. By looking at the most recent Kickstarter product design successes in the low-target price range, it's not difficult to see what people are willing to get behind. Here's two of recent note:


San-Francisco-based designer Dan Goldstein's RE-PLY Chair handily attained his $10,000 goal while still at the halfway mark.



In our opinion, here are some of Goldstein's success points:


- He uses a readily-available material, cardboard.

- He states he's been working on the chair for six years, and backs that up with documentation on his pitch page, which contains photographs of his prototyping process.

- The chair works. The pitch video shows the product in use, driving home the notion that this is a real product.


dan-goldstein-re-ply-01.jpg


dan-goldstein-re-ply-02.jpg


(more...)



via Core77 http://www.core77.com/blog/kickstarter/whats_going_to_fly_on_kickstarter_these_days_and_why_23790.asp?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+core77%2Fblog+%28Core77.com%29

No hay comentarios: